Automobile Dacia, the leading automaker on the Romanian market, has over 60,000 ongoing orders for the Duster, Dacia's first SUV, according to Mihai Bordeanu, marketing manager of Dacia and Renault within Group Renault Romania. The number of orders has therefore doubled in less than two months, after their number had reached 35,000 in July.
Amid growing demand in Western Europe, even a Romanian customer who orders a Duster will have to wait before the car is delivered to them.
Automobile Dacia is also considering launching a new version of the Duster SUV, which will be better equipped than Laureate, and will include features such as ESP (for the 110-HP 1.5-litre diesel engine) and the Look and "Leather" packages, electric rear windows and a car MP3 player, which could up until now be ordered as optional features.
"We are considering introducing a higher trim version for the Duster, above the three current ones. Now the Duster has a very simple range. It is true that we are now selling the Laureate trim, both its standard version and its optional features, especially the leather "Look" package, which means people are interested in added value," said Mihai Bordeanu, marketing manager for Dacia and Renault brands within Group Renault Romania.
The new top of the line version will probably be called Prestige, which is already available on Western European markets such as Germany.
Automobile Dacia, the leading automaker on the Romanian market, has over 60,000 ongoing orders for the Duster, Dacia's first SUV, according to Mihai Bordeanu, marketing manager of Dacia and Renault within Group Renault Romania. The number of orders has therefore doubled in less than two months, after their number had reached 35,000 in July.
Amid growing demand in Western Europe, even a Romanian customer who orders a Duster will have to wait before the car
