Apple iPhone 4, one of the world's best-selling smartphones, is being used by Cosmote and Vodafone mobile telephony operators as a means of keeping and attracting high-income clients, reveal the commercial offers published by the operators.
Both Cosmote and Vodafone launched three tariff plans for iPhone, with the lowest tariff being set at 19 euros, a sum above the average telecom spending on the domestic market. At Cosmote, the average monthly combined income per user stands at around 5 euros, while at Vodafone the average monthly income from a subscriber stands at 14.1 euros, and that from a prepay client at 2.5 euros.
Subsidies offered with the acquisition of an iPhone 4 also show operators are targeting high-income users, and particularly those already in the network. Business users make another target for Vodafone.
Cosmote, the only operator that does not sell iPhone network-locked, had a cautious approach in subsidising the phone, including instead the biggest data traffic and number of SMSs, MMSs and call minutes against the similar subscriptions of Orange and Vodafone.
Apple iPhone 4, one of the world's best-selling smartphones, is being used by Cosmote and Vodafone mobile telephony operators as a means of keeping and attracting high-income clients, reveal the commercial offers published by the operators.
Both Cosmote and Vodafone launched three tariff plans for iPhone, with the lowest tariff being set at 19 euros, a sum above the average telecom spending on the domestic market. At Cosmote, the average monthly combined income per user stands at around 5 euros, while at Vodafone the average monthly income from a subscriber stands at 14.1 euros, and that from a prepay client at 2.5 euros.
Subsidies offered with the acquisition of an iPhone 4 also show operators are targeting high-income users, and particularl
